{"id":5673,"date":"2021-09-13T12:27:22","date_gmt":"2021-09-13T10:27:22","guid":{"rendered":"https:\/\/help.marketingminer.com\/?post_type=kb&#038;p=5673"},"modified":"2022-10-05T15:16:51","modified_gmt":"2022-10-05T13:16:51","slug":"konkurencni-stranky","status":"publish","type":"kb","link":"https:\/\/help.marketingminer.com\/cs\/clanek\/konkurencni-stranky\/","title":{"rendered":"Konkuren\u010dn\u00ed str\u00e1nky"},"content":{"rendered":"\n<p>Pot\u0159ebujete zjistit, kter\u00e9 str\u00e1nky (URL adresy) konkuruj\u00ed va\u0161im str\u00e1nk\u00e1m ve vyhled\u00e1v\u00e1n\u00ed a jak\u00fd m\u00e1te po\u010det a p\u0159ekryv kl\u00ed\u010dov\u00fdch slov? P\u0159esn\u011b od toho je sekce <a href=\"https:\/\/www.marketingminer.com\/cs\/profiler\/website\/alza.cz\/cs\/competing-pages?scheme=&amp;domainType=subdomain\">Konkuren\u010dn\u00ed str\u00e1nky<\/a> ve <strong>Website profileru<\/strong>.\u00a0<\/p>\n\n\n\n<p><strong>Vyzkou\u0161et Marketing Miner nyn\u00ed: <\/strong><\/p>\n\n\n\n<iframe loading=\"lazy\" frameborder=\"0\" height=\"250\" src=\"https:\/\/tools.marketingminer.com\/abox\/iframe\/?theme=dark&amp;lang=cs\" width=\"100%\"><\/iframe>\n\n\n\n<h2>Konkuren\u010dn\u00ed str\u00e1nky<\/h2>\n\n\n\n<p>V na\u0161em p\u0159\u00edpad\u011b chceme objevit konkuren\u010dn\u00ed str\u00e1nky (URL adresy), kter\u00e9 konkuruj\u00ed na\u0161\u00ed podstr\u00e1nce v organick\u00e9m vyhled\u00e1v\u00e1n\u00ed. P\u0159ejdeme <a href=\"https:\/\/www.marketingminer.com\/cs\/profiler\">do profiler\u016f<\/a> a na vstup tedy vlo\u017e\u00edme podstr\u00e1nku z na\u0161eho webu (nap\u0159. <strong>https:\/\/www.alza.cz\/notebooky\/18842920.htm<\/strong>) a zvol\u00edme <strong>Prefix URL<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Po kliknut\u00ed na tla\u010d\u00edtko <strong>Z\u00edskat data<\/strong> se n\u00e1m vyprofiluj\u00ed detailn\u00ed informace o konkuren\u010dn\u00edch str\u00e1nk\u00e1ch, s nimi\u017e soupe\u0159\u00edme v organick\u00fdch v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed.&nbsp;<\/p>\n\n\n\n<h2>Tabulka Konkuren\u010dn\u00ed str\u00e1nky<\/h2>\n\n\n<div class=\"mkb-shortcode-container\">        <div class=\"mkb-tip\">\n            <div class=\"mkb-tip__icon\">\n                <i class=\"fa fa-lg fa-lightbulb-o\"><\/i>\n            <\/div>\n            <div class=\"mkb-tip__content\">\n                <strong>INFO:<\/strong> Pokud m\u00e1te bezplatn\u00fd tarif Minee, v tabulce Konkuren\u010dn\u00ed str\u00e1nky uvid\u00edte pouze prvn\u00edch 10 URL adres, kter\u00e9 v\u00e1m konkuruj\u00ed v organick\u00fdch v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed. Pokud chcete vid\u011bt v\u0161echny konkuren\u010dn\u00ed str\u00e1nky, opat\u0159ete si n\u011bkter\u00fd <a href=\"https:\/\/www.marketingminer.com\/cs\/pricing\">z placen\u00fdch tarif\u016f<\/a>.            <\/div>\n        <\/div>\n        <\/div>\n\n\n<p>Po vyprofilov\u00e1n\u00ed se v\u00e1m zobraz\u00ed tabulka s n\u00e1sleduj\u00edc\u00edmi sloupci:&nbsp;<\/p>\n\n\n\n<ul><li><strong>URL<\/strong> \u2013 jedn\u00e1 se o URL adresu, se kterou soupe\u0159\u00edte ve vyhled\u00e1v\u00e1n\u00ed.&nbsp;<\/li><li><strong>Po\u010det stejn\u00fdch kl\u00ed\u010dov\u00fdch slov<\/strong> \u2013 po\u010det stejn\u00fdch kl\u00ed\u010dov\u00fdch slov, kter\u00e1 pokr\u00fdv\u00e1te nejen vy, ale i v\u00e1\u0161 konkurent. Tabulka je se\u0159azen\u00e1 podle tohoto sloupce od nejv\u011bt\u0161\u00ed hodnoty.&nbsp;<\/li><li><strong>Pod\u00edl p\u0159ekryvu kl\u00ed\u010dov\u00fdch slov<\/strong> \u2013 procentn\u00ed hodnota, kter\u00e1 vyjad\u0159uje, jak\u00e9 % kl\u00ed\u010dov\u00fdch slov m\u00e1te stejn\u00fdch jako v\u00e1\u0161 konkurent ze v\u0161ech kl\u00ed\u010dov\u00fdch slov, na kter\u00e1 se zobrazuje va\u0161e podstr\u00e1nka, kterou analyzujete. Tato informace slou\u017e\u00ed hlavn\u011b pro to, abyste zjistili, kdo v\u00e1m jak moc konkuruje ve va\u0161\u00ed oblasti.&nbsp;<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-1024x683.png\" alt=\"Uk\u00e1zka sekce Konkuren\u010dn\u00ed str\u00e1nky\" class=\"wp-image-5674\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-1024x683.png 1024w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-300x200.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-768x512.png 768w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-1536x1024.png 1536w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky-150x100.png 150w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/09\/konkurencni-stranky.png 1858w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2>Filtrace<\/h2>\n\n\n\n<p>Vpravo v tabulce se nach\u00e1z\u00ed tla\u010d\u00edtko <strong>Filtrace<\/strong>, pomoc\u00ed n\u011bho\u017e m\u016f\u017eete v tabulce <strong>Konkuren\u010dn\u00ed str\u00e1nky<\/strong> filtrovat podle n\u00e1sleduj\u00edc\u00edch sloupc\u016f:<\/p>\n\n\n\n<ul><li><strong>Po\u010det stejn\u00fdch kl\u00ed\u010dov\u00fdch slov<\/strong> (v\u011bt\u0161\u00ed, men\u0161\u00ed, hodnota mezi)<\/li><li><strong>Pod\u00edl p\u0159ekryvu kl\u00ed\u010dov\u00fdch slov<\/strong> (v\u011bt\u0161\u00ed, men\u0161\u00ed, hodnota mezi)<\/li><\/ul>\n\n\n\n<h3>Export konkuren\u010dn\u00edch str\u00e1nek<\/h3>\n\n\n\n<p>Seznam konkuren\u010dn\u00edch URL, v\u010detn\u011b po\u010dtu a p\u0159ekryvu kl\u00ed\u010dov\u00fdch slov, si m\u016f\u017eete st\u00e1hnout do Excelu vpravo kliknut\u00edm na tla\u010d\u00edtko <strong>St\u00e1hnout data<\/strong>. Cena za sta\u017een\u00ed 1 dom\u00e9ny (\u0159\u00e1dku) je 5 kredit\u016f.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"564\" height=\"560\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-dat.png\" alt=\"Export vstupn\u00edch str\u00e1nek z Website profileru\" class=\"wp-image-5209\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-dat.png 564w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-dat-300x298.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-dat-150x149.png 150w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-dat-96x96.png 96w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/figure><\/div>\n\n\n<div class=\"mkb-shortcode-container\">        <div class=\"mkb-tip\">\n            <div class=\"mkb-tip__icon\">\n                <i class=\"fa fa-lg fa-lightbulb-o\"><\/i>\n            <\/div>\n            <div class=\"mkb-tip__content\">\n                <strong>INFO: <\/strong>Cena za sta\u017een\u00ed 1 konkuren\u010dn\u00ed str\u00e1nky (\u0159\u00e1dku) je 5 kredit\u016f.            <\/div>\n        <\/div>\n        <\/div>\n\n\n<h2>Uk\u00e1zka sekce Konkuren\u010dn\u00ed str\u00e1nky<\/h2>\n\n\n\n<div class=\"center1\"><a href=\"https:\/\/www.marketingminer.com\/cs\/profiler\/website\/www.alza.cz%2Fnotebooky%2F18842920.htm\/cs\/competing-pages?scheme=https&amp;domainType=prefix\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"test\">\ud83d\udcca Uk\u00e1\u017eka sekcie Konkuren\u010dn\u00e9 str\u00e1nky<\/button><\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2>Jak pracovat s v\u00fdstupem<\/h2>\n\n\n\n<p>Data ze sekce Konkuren\u010dn\u00ed str\u00e1nky m\u016f\u017eete vyu\u017e\u00edt na:&nbsp;<\/p>\n\n\n\n<ul><li><a href=\"https:\/\/www.marketingminer.com\/cs\/blog\/analyza-konkurence.html\">Anal\u00fdzu konkurence<\/a> \u2013 zjist\u00edte, kter\u00e9 konkr\u00e9tn\u00ed <a href=\"https:\/\/help.marketingminer.com\/cs\/clanek\/nejlepsi-vstupni-stranka-landing-page\/\">vstupn\u00ed str\u00e1nky<\/a> konkuruj\u00ed va\u0161\u00ed URL adrese (kterou jste vlo\u017eili na vstup anal\u00fdzy) v organick\u00fdch v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed.<\/li><li><a href=\"https:\/\/www.marketingminer.com\/cs\/blog\/link-building-co-to-je.html\">Link building<\/a> \u2013 tuto sekci m\u016f\u017eete vyu\u017e\u00edt i na identifikaci odkazov\u00fdch p\u0159\u00edle\u017eitost\u00ed. Pomoc\u00ed t\u00e9to sekce m\u016f\u017eete objevit nejen konkurenty, ale z\u00e1rove\u0148 i tematick\u00e9 URL adresy, kter\u00e9 pokr\u00fdvaj\u00ed podobn\u00e1 kl\u00ed\u010dov\u00e1 slova jako vy a m\u00e1 v\u00fdznam z\u00edskat z nich zp\u011btn\u00fd odkaz.&nbsp;<\/li><\/ul>\n\n\n\n<p>Tuto anal\u00fdzu konkuren\u010dn\u00edch str\u00e1nek doporu\u010dujeme prov\u00e1d\u011bt pravideln\u011b, abyste objevili, kter\u00fd z va\u0161ich konkurent\u016f za\u010dal v\u00edc pracovat v oblasti <a href=\"https:\/\/www.marketingminer.com\/cs\/blog\/co-je-seo-optimalizace-pro-vyhledavace.html\">SEO<\/a> a zvy\u0161uje se mu pod\u00edl p\u0159ekryvu kl\u00ed\u010dov\u00fdch slov s va\u0161\u00ed vstupn\u00ed str\u00e1nkou.&nbsp;&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pot&#345;ebujete zjistit, kter&eacute; str&aacute;nky (URL adresy) konkuruj&iacute; va&scaron;im str&aacute;nk&aacute;m ve vyhled&aacute;v&aacute;n&iacute; a jak&yacute; m&aacute;te po&#269;et a p&#345;ekryv kl&iacute;&#269;ov&yacute;ch slov? P&#345;esn&#283; od toho je sekce Konkuren&#269;n&iacute; str&aacute;nky ve Website profileru.&nbsp; Vyzkou&scaron;et Marketing Miner nyn&iacute;: Konkuren&#269;n&iacute; str&aacute;nky V na&scaron;em p&#345;&iacute;pad&#283; chceme objevit konkuren&#269;n&iacute; str&aacute;nky (URL adresy), kter&eacute; konkuruj&iacute; na&scaron;&iacute; podstr&aacute;nce v organick&eacute;m vyhled&aacute;v&aacute;n&iacute;. P&#345;ejdeme do profiler&#367; a &#8230; <a title=\"Konkuren\u010dn\u00ed str\u00e1nky\" class=\"read-more\" href=\"https:\/\/help.marketingminer.com\/cs\/clanek\/konkurencni-stranky\/\" aria-label=\"V\u00edce na Konkuren\u010dn\u00ed str\u00e1nky\">\u010c\u00edst d\u00e1l<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"kbtopic":[40,108],"kbtag":[81,80,79,78,77],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Konkuren\u010dn\u00ed str\u00e1nky - Marketing Miner Knowledge Base<\/title>\n<meta name=\"description\" content=\"Pot\u0159ebujete zjistit, kter\u00e9 str\u00e1nky (URL adresy) konkuruj\u00ed va\u0161im str\u00e1nk\u00e1m ve vyhled\u00e1v\u00e1n\u00ed a jak\u00fd m\u00e1te po\u010det a p\u0159ekryv kl\u00ed\u010dov\u00fdch slov? 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