{"id":11043,"date":"2021-06-15T09:08:23","date_gmt":"2021-06-15T07:08:23","guid":{"rendered":"https:\/\/help.marketingminer.com\/article\/kerdesek\/"},"modified":"2023-03-21T11:06:07","modified_gmt":"2023-03-21T10:06:07","slug":"kerdesek","status":"publish","type":"kb","link":"https:\/\/help.marketingminer.com\/hu\/article\/kerdesek\/","title":{"rendered":"K\u00e9rd\u00e9sek"},"content":{"rendered":"\n<p>Szeretn\u00e9 tudni, milyen k\u00e9rd\u00e9seket tesznek fel az emberek, hogy \u00faj tartalmi \u00f6tleteket tal\u00e1ljon, \u00e9s v\u00e1laszoljon \u00fcgyfelei k\u00e9rd\u00e9seire? Pr\u00f3b\u00e1lja ki a <a href=\"https:\/\/www.marketingminer.com\/en\/profiler\/keyword\/laptop\/us\/questions\">Keyword profiler<\/a> K\u00e9rd\u00e9sek szakasz\u00e1t, ahol hasznos inform\u00e1ci\u00f3kat kaphat arr\u00f3l, hogy az emberek mit k\u00e9rdeznek a kulcsszavakr\u00f3l.<\/p>\n\n\n\n<p><strong>Pr\u00f3b\u00e1lja ki a Keyword Profiler-t most:  <\/strong><\/p>\n\n\n\n<iframe loading=\"lazy\" frameborder=\"0\" height=\"250\" src=\"https:\/\/tools.marketingminer.com\/abox\/iframe\/?theme=dark&amp;lang=auto\" width=\"100%\"><\/iframe>\n\n\n\n<p><\/p>\n\n\n\n<p>Miut\u00e1n hozz\u00e1adta kulcsszav\u00e1t a<strong> kulcssz\u00f3profiloz\u00f3hoz<\/strong> a <strong>K\u00e9rd\u00e9sek<\/strong> r\u00e9szben, a k\u00f6vetkez\u0151 adatokat tekintheti meg:<\/p>\n\n\n\n<ul>\n<li><strong>Kulcssz\u00f3 keres\u00e9si volumen <\/strong>&#8211; \u00e1tlagos havi keres\u00e9si volumen a Google-on (az el\u0151z\u0151 12 h\u00f3napos id\u0151szakban).  <\/li>\n\n\n\n<li><strong>CPC <\/strong>&#8211; \u00e1tlagos kattint\u00e1sonk\u00e9nti k\u00f6lts\u00e9g a Google Adsben.<\/li>\n\n\n\n<li><strong>Neh\u00e9zs\u00e9g <\/strong>&#8211; egy sz\u00e1m, amely a kulcssz\u00f3ra a top 10 tal\u00e1lati list\u00e1n val\u00f3 helyez\u00e9s neh\u00e9zs\u00e9g\u00e9t jelzi. Min\u00e9l magasabb a sz\u00e1m a neh\u00e9zs\u00e9gi oszlopban, ann\u00e1l nehezebb a legjobb helyez\u00e9sek el\u00e9r\u00e9se.<\/li>\n\n\n\n<li><strong>YoY Search volume change<\/strong> &#8211; egy sz\u00e1zal\u00e9kos \u00e9rt\u00e9k, amely az el\u0151z\u0151 h\u00f3nap havi keres\u00e9si volumen\u00e9nek az el\u0151z\u0151 \u00e9v azonos h\u00f3napj\u00e1hoz viszony\u00edtott sz\u00e1zal\u00e9kos v\u00e1ltoz\u00e1s\u00e1t mutatja.<\/li>\n\n\n\n<li><strong>Trendek<\/strong> &#8211; a kulcssz\u00f3 keres\u00e9si volumene az egyes h\u00f3napokban az elm\u00falt 12 h\u00f3napban.<\/li>\n\n\n\n<li><strong>SERP funkci\u00f3k <\/strong>&#8211; ez az oszlop a SERP funkci\u00f3k list\u00e1j\u00e1t jelen\u00edti meg, amelyek az adott kifejez\u00e9sre vonatkoz\u00f3 keres\u00e9si eredm\u00e9nyekben jelennek meg.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Pr\u00f3b\u00e1ld ki a K\u00e9rd\u00e9sek r\u00e9szt:<\/strong><\/p>\n\n\n\n<script type=\"text\/javascript\">\nfunction checkAnswer(){\n    \n    var response2 = document.getElementById('answer2').value;\n    window.location.assign('https:\/\/www.marketingminer.com\/hu\/profiler\/keyword\/'+response2+'\/hu\/questions');\n    return false;\n}\n<\/script><form onsubmit=\"return checkAnswer()\" style=\"padding-bottom:15px;\"><input btn=\"\" id=\"answer2\" placeholder=\"Kulcssz\u00f3 beilleszt\u00e9se...\" style=\"margin-bottom: 5px; padding: 15px; width: 100%;\" type=\"text\"><button class=\"btn\" onclick=\"return checkAnswer();\" style=\"width: 100%; padding-top: 10px; padding-bottom: 10px;\" type=\"submit\">\u27a1\ufe0f Adatok lek\u00e9r\u00e9se<\/button><\/form>\n\n\n\n<p><\/p>\n\n\n\n<h2>K\u00e9rd\u00e9sek adatainak \u00e1ttekint\u00e9se<\/h2>\n\n\n\n<p>A kulcssz\u00f3 elemz\u00e9se ut\u00e1n l\u00e1thatja az adatok \u00e1ttekint\u00e9s\u00e9t.<\/p>\n\n\n\n<p>Olyan hasznos inform\u00e1ci\u00f3kat gy\u0171jthet, mint a kulcsszavak keres\u00e9si volumene, CPC, keres\u00e9si volumen YoY \u00f6sszehasonl\u00edt\u00e1s, vagy a fent le\u00edrt trendek.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"416\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-1024x416.png\" alt=\"\" class=\"wp-image-7513\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-1024x416.png 1024w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-300x122.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-768x312.png 768w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-150x61.png 150w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions.png 1452w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Ez a szakasz gyors \u00e1ttekint\u00e9st ny\u00fajt a kulcsszavakr\u00f3l.  <\/p>\n\n\n\n<h2>K\u00e9rd\u00e9sek<\/h2>\n\n\n\n<p>A kulcsszavas adatok \u00e1ttekint\u00e9se alatt tal\u00e1lhat\u00f3 a lek\u00e9rdez\u00e9ssel kapcsolatos \u00f6sszes k\u00e9rd\u00e9s t\u00e1bl\u00e1zata.<\/p>\n\n\n\n<p>A t\u00e1bl\u00e1zat tetej\u00e9n<strong> h\u00e1rom doboz<\/strong> is tal\u00e1lhat\u00f3, amelyek az \u00f6sszes k\u00e9rd\u00e9s adatainak \u00f6sszefoglal\u00f3j\u00e1t tartalmazz\u00e1k:<\/p>\n\n\n\n<ul>\n<li>Javaslatok sz\u00e1ma<\/li>\n\n\n\n<li>A javaslatok teljes keres\u00e9si volumene<\/li>\n\n\n\n<li>\u00c1tlagos CPC<\/li>\n<\/ul>\n\n\n\n<p>Az al\u00e1bbi t\u00e1bl\u00e1zatban a k\u00f6vetkez\u0151 inform\u00e1ci\u00f3kat tal\u00e1lja az egyes javasolt keres\u00e9si lek\u00e9rdez\u00e9sekhez:  <\/p>\n\n\n\n<ul>\n<li>Keres\u00e9si volumen<\/li>\n\n\n\n<li>CPC<\/li>\n\n\n\n<li>Keres\u00e9si volumen (\u00e9v\/\u00e9v)<\/li>\n\n\n\n<li>Trendek<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"686\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table-1024x686.png\" alt=\"\" class=\"wp-image-7516\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table-1024x686.png 1024w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table-300x201.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table-768x515.png 768w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table-150x100.png 150w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/questions-table.png 1121w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<div class=\"mkb-shortcode-container\">        <div class=\"mkb-tip\">\n            <div class=\"mkb-tip__icon\">\n                <i class=\"fa fa-lg fa-lightbulb-o\"><\/i>\n            <\/div>\n            <div class=\"mkb-tip__content\">\n                <strong>INFO:<\/strong> With a free Minee account, you can only view the top 10 related questions (data rows).\u00a0If you want to see all questions, you need to <a href=\"https:\/\/www.marketingminer.com\/en\/pricing\">upgrade your plan<\/a>.            <\/div>\n        <\/div>\n        <\/div>\n\n\n<p><\/p>\n\n\n\n<h2>Milyen adatokat haszn\u00e1l a Keyword Profiler?<\/h2>\n\n\n\n<p>A k\u00e9rd\u00e9sjavaslatok a <strong>Marketing Miner bels\u0151 adatb\u00e1zis\u00e1b\u00f3l<\/strong> sz\u00e1rmaznak, amely az egyes orsz\u00e1gok n\u00e9pszer\u0171 kulcsszavainak <strong>kattint\u00e1si folyam\u00e1b\u00f3l (harmadik f\u00e9lt\u0151l sz\u00e1rmaz\u00f3<\/strong> adatok a felhaszn\u00e1l\u00f3i viselked\u00e9sr\u0151l) \u00e9s <strong>a Google keres\u00e9si eredm\u00e9nyeib\u0151l<\/strong> gy\u0171jti az inform\u00e1ci\u00f3kat. Ezt az adatb\u00e1zist <strong>havonta<\/strong> friss\u00edtik.<\/p>\n\n\n\n<p>A Profilers jelenlegi kulcssz\u00f3-adatb\u00e1zisa mostant\u00f3l a k\u00f6vetkez\u0151ket tartalmazza:<\/p>\n\n\n\n<ul>\n<li><strong>Egyes\u00fclt \u00c1llamok <\/strong>&#8211; 165 milli\u00f3 kulcssz\u00f3  <\/li>\n\n\n\n<li><strong>Egyes\u00fclt Kir\u00e1lys\u00e1g<\/strong> &#8211; 152 milli\u00f3 kulcssz\u00f3  <\/li>\n\n\n\n<li><strong>Cseh K\u00f6zt\u00e1rsas\u00e1g<\/strong> &#8211; 39 milli\u00f3 kulcssz\u00f3  <\/li>\n\n\n\n<li><strong>Magyarorsz\u00e1g<\/strong> &#8211; 9 milli\u00f3 kulcssz\u00f3  <\/li>\n\n\n\n<li><strong>Lengyelorsz\u00e1g<\/strong> &#8211; 29 milli\u00f3 kulcssz\u00f3  <\/li>\n\n\n\n<li><strong>Szlov\u00e1kia<\/strong> &#8211; 8 milli\u00f3 kulcssz\u00f3  <\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>A Marketing Miner adatb\u00e1zis\u00e1b\u00f3l sz\u00e1rmaz\u00f3 kulcsszavak nem \u00e9rz\u00e9kenyek a nagybet\u0171s \u00edr\u00e1sm\u00f3dra, a sz\u00f3rendre vagy a diakritikus jelekre.  <\/p>\n\n\n\n<h3>Sz\u0171r\u0151k<\/h3>\n\n\n\n<p>A jobb oldali t\u00e1bl\u00e1zat felett tal\u00e1lhat\u00f3 a <strong>Sz\u0171r\u0151k<\/strong> gomb, amely a k\u00f6vetkez\u0151 oszlopok szerint sz\u0171ri az eredm\u00e9nyeket:<\/p>\n\n\n\n<ul>\n<li><strong>Kulcssz\u00f3 &#8211; <\/strong>tartalmaz\/nem tartalmaz<\/li>\n\n\n\n<li><strong>Keres\u00e9si volumen<\/strong> &#8211; kisebb\/nagyobb\/k\u00f6z\u00f6tti<\/li>\n\n\n\n<li><strong>\u00c9ves keres\u00e9si volumen v\u00e1ltoz\u00e1s<\/strong> &#8211; kisebb\/nagyobb\/k\u00f6z\u00f6tt<\/li>\n\n\n\n<li><strong>Neh\u00e9zs\u00e9g<\/strong> &#8211; kisebb\/nagyobb\/k\u00f6z\u00f6tt\u00fck<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"427\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-1024x427.png\" alt=\"\" class=\"wp-image-7520\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-1024x427.png 1024w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-300x125.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-768x320.png 768w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-1536x641.png 1536w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-2048x855.png 2048w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/Keyword-filter-1-150x63.png 150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3>K\u00e9rd\u00e9sek export\u00e1l\u00e1sa<\/h3>\n\n\n\n<p>A k\u00e9rd\u00e9sjavaslatok teljes list\u00e1j\u00e1t Excel form\u00e1tumban let\u00f6ltheti az <strong>Adatok export\u00e1l\u00e1sa<\/strong> gombra kattintva. A report let\u00f6lt\u00e9s\u00e9\u00e9rt kulcsszavank\u00e9nt <strong>5 kreditet <\/strong>kell fizetni.  <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"564\" height=\"559\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-data-from-website-profiler.png\" alt=\"Adatok export\u00e1l\u00e1sa a profiloz\u00f3b\u00f3l\" class=\"wp-image-5238\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-data-from-website-profiler.png 564w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-data-from-website-profiler-300x297.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-data-from-website-profiler-150x149.png 150w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2021\/06\/export-data-from-website-profiler-96x96.png 96w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/figure><\/div>\n\n<div class=\"mkb-shortcode-container\">        <div class=\"mkb-tip\">\n            <div class=\"mkb-tip__icon\">\n                <i class=\"fa fa-lg fa-lightbulb-o\"><\/i>\n            <\/div>\n            <div class=\"mkb-tip__content\">\n                <strong>INFO:<\/strong> Exporting data for 1 question (one data row) will cost 5 credits.            <\/div>\n        <\/div>\n        <\/div>\n\n\n<h2>Hogyan dolgozzunk a k\u00e9rd\u00e9sjavaslatok adataival  <\/h2>\n\n\n\n<p>Miut\u00e1n let\u00f6lt\u00f6tte az \u00f6sszes kapcsol\u00f3d\u00f3 k\u00e9rd\u00e9s adatait a kulcsszavakhoz, elt\u00e1vol\u00edthatja azokat a javaslatokat, amelyek nem relev\u00e1nsak a webhelye sz\u00e1m\u00e1ra, \u00e9s tov\u00e1bb dolgozhat vel\u00fck a <strong>kulcssz\u00f3kutat\u00e1sban a kulcsszavak<\/strong> azonos\u00edt\u00e1sa \u00e9rdek\u00e9ben:  <\/p>\n\n\n\n<ul>\n<li><strong>Kulcsszavas lehet\u0151s\u00e9gek &#8211; <\/strong>\u00edrja be a <a href=\"https:\/\/help.marketingminer.com\/hu\/article\/landing-page\/\">C\u00e9loldal minerbe<\/a> a kihagyott lek\u00e9rdez\u00e9seket, hogy megn\u00e9zze, van-e olyan oldal, amely m\u00e1r lefedn\u00e9 ezeket a kulcsszavakat.<\/li>\n\n\n\n<li>Az <strong>\u00d6n oldalai irrelev\u00e1ns keres\u00e9sekre rangsorolnak <\/strong>&#8211; fontos, hogy ne csak azokat a keres\u00e9seket figyelje, amelyekre az \u00d6n webhelye nem terjed ki, hanem azokat a kulcsszavakat is, amelyekre az \u00d6n webhelye irrelev\u00e1ns oldalakkal rangsorol.<\/li>\n\n\n\n<li><strong>Magas potenci\u00e1lis kulcsszavak &#8211; <\/strong>Azonos\u00edtsa a nagy keres\u00e9si volumen\u0171, de alacsony versennyel rendelkez\u0151 kulcsszavakat, az \u00fagynevezett <strong>alacsonyan f\u00fcgg\u0151<\/strong> kulcsszavakat. Az ilyen kulcsszavak azonos\u00edt\u00e1s\u00e1hoz javasoljuk, hogy adjon hozz\u00e1 egy m\u00e1sik kulcssz\u00f3 oszlopot a t\u00e1bl\u00e1zat\u00e1hoz, \u00e9s nevezze el <strong>Opportunity Score-nak<\/strong>. Ezut\u00e1n adja hozz\u00e1 a k\u00f6vetkez\u0151 k\u00e9pletet <strong>Keres\u00e9s mennyis\u00e9ge\/(Verseny +1) <\/strong>. Min\u00e9l magasabb a sz\u00e1m, ann\u00e1l jobb a teljes\u00edtm\u00e9ny. Ez az\u00e9rt van, mert a kevesebb versennyel rendelkez\u0151, t\u00f6bb keresett kulcsszavak az ide\u00e1lis, amit el akarsz \u00e9rni. A kulcssz\u00f3 neh\u00e9zs\u00e9g\u00e9nek meg\u00e1llap\u00edt\u00e1s\u00e1hoz haszn\u00e1lja a <a href=\"https:\/\/help.marketingminer.com\/hu\/article\/kulcsszo-nehezsege\/\">SERP verseny b\u00e1ny\u00e1szunkat<\/a>.  <\/li>\n\n\n\n<li><strong>Optimaliz\u00e1l\u00e1s a kiemelt snippetekre &#8211;<\/strong> A kiemelt snippetek a feltett k\u00e9rd\u00e9s t\u00edpus\u00e1t\u00f3l f\u00fcgg\u0151en meglehet\u0151sen gyakran jelennek meg. Pr\u00f3b\u00e1lja meg optimaliz\u00e1lni tartalm\u00e1t a kiemelt snippetekre, hogy olyan k\u00e9rd\u00e9sekre v\u00e1laszoljon, amelyeket a k\u00f6z\u00f6ns\u00e9ge gyakran feltesz a Google-on.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Szeretn&eacute; tudni, milyen k&eacute;rd&eacute;seket tesznek fel az emberek, hogy &uacute;j tartalmi &ouml;tleteket tal&aacute;ljon, &eacute;s v&aacute;laszoljon &uuml;gyfelei k&eacute;rd&eacute;seire? Pr&oacute;b&aacute;lja ki a Keyword profiler K&eacute;rd&eacute;sek szakasz&aacute;t, ahol hasznos inform&aacute;ci&oacute;kat kaphat arr&oacute;l, hogy az emberek mit k&eacute;rdeznek a kulcsszavakr&oacute;l. Pr&oacute;b&aacute;lja ki a Keyword Profiler-t most: Miut&aacute;n hozz&aacute;adta kulcsszav&aacute;t a kulcssz&oacute;profiloz&oacute;hoz a K&eacute;rd&eacute;sek r&eacute;szben, a k&ouml;vetkez&#337; adatokat tekintheti meg: &#8230; <a title=\"K\u00e9rd\u00e9sek\" class=\"read-more\" href=\"https:\/\/help.marketingminer.com\/hu\/article\/kerdesek\/\" aria-label=\"Tov\u00e1bbiak K\u00e9rd\u00e9sek\">Olvass tov\u00e1bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"kbtopic":[180,172],"kbtag":[166,175,164,163,168],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>K\u00e9rd\u00e9sek - Marketing Miner Knowledge Base - HU<\/title>\n<meta name=\"description\" content=\"Szeretn\u00e9 tudni, milyen k\u00e9rd\u00e9seket tesznek fel az emberek, hogy \u00faj tartalmi \u00f6tleteket tal\u00e1ljon, \u00e9s v\u00e1laszoljon \u00fcgyfelei k\u00e9rd\u00e9seire? 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