{"id":11098,"date":"2020-06-24T11:32:22","date_gmt":"2020-06-24T09:32:22","guid":{"rendered":"https:\/\/help.marketingminer.com\/article\/serp-hirdetesek\/"},"modified":"2025-09-29T12:58:37","modified_gmt":"2025-09-29T10:58:37","slug":"serp-hirdetesek","status":"publish","type":"kb","link":"https:\/\/help.marketingminer.com\/hu\/article\/serp-hirdetesek\/","title":{"rendered":"PPC hirdet\u00e9sek"},"content":{"rendered":"\n<p>A <strong>PPC versenyt\u00e1rskutat\u00e1s<\/strong> nagyszer\u0171 alapot jelenthet saj\u00e1t kamp\u00e1nyok l\u00e9trehoz\u00e1s\u00e1hoz. De kik az \u00d6n legnagyobb versenyt\u00e1rsai a fizetett keres\u00e9si eredm\u00e9nyek szempontj\u00e1b\u00f3l? Milyen hirdet\u00e9seket haszn\u00e1lnak? Melyek m\u0171k\u00f6dnek \u00e9s mi\u00e9rt?<\/p>\n\n\n\n<div class=\"center1\"><a href=\"https:\/\/www.marketingminer.com\/hu\/wizard\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"test\">report l\u00e9trehoz\u00e1sa<\/button><\/a><\/div>\n\n\n\n<p>A Marketing Miner a <strong>PPC hirdet\u00e9sek Miner<\/strong> seg\u00edts\u00e9g\u00e9vel felhaszn\u00e1l\u00f3i adatokat szolg\u00e1ltat a hirdet\u0151kr\u0151l \u00e9s a fizetett keres\u00e9si eredm\u00e9nyekben megjelen\u0151 hirdet\u00e9sekr\u0151l, amelyek seg\u00edts\u00e9g\u00e9vel megv\u00e1laszolhat\u00f3k ezek a k\u00e9rd\u00e9sek \u00e9s seg\u00edthetnek a saj\u00e1t kamp\u00e1nyokban.  <\/p>\n\n\n\n<p>Ha szeretn\u00e9 ellen\u0151rizni fizetett versenyt\u00e1rsait, hogy fel\u00fclvizsg\u00e1lja kulcssz\u00f3strat\u00e9gi\u00e1jukat, \u00e9s megn\u00e9zze, milyen c\u00edmeket \u00e9s le\u00edr\u00e1sokat haszn\u00e1lnak a hirdet\u00e9sekben, akkor n\u00e9zze meg ezt a r\u00f6vid vide\u00f3s bemutat\u00f3t, hogy megtudja, hogyan.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to Run a Competitor Analysis for PPC\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/akew4MUxW3w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2>Hogyan k\u00e9sz\u00edts\u00fcnk PPC versenyt\u00e1rselemz\u00e9st a Marketing Minerben?<\/h2>\n\n\n\n<p>Kezdje a <a href=\"https:\/\/www.marketingminer.com\/hu\/wizard\">report l\u00e9trehoz\u00e1sa<\/a> gombra kattintva, \u00e9s v\u00e1lassza ki a <strong>PPC hirdet\u00e9sek<\/strong> eszk\u00f6zt. Ne felejtse el a megfelel\u0151 <strong>helyet<\/strong> is kiv\u00e1lasztani a jobb oldali men\u00fcben.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"center1\"><a href=\"https:\/\/www.marketingminer.com\/hu\/wizard\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"test\">Report l\u00e9trehoz\u00e1sa<\/button><\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"357\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-1024x357.png\" alt=\"\" class=\"wp-image-6889\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-1024x357.png 1024w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-300x105.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-768x268.png 768w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-1536x536.png 1536w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-2048x714.png 2048w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2023\/02\/SERP-ads-150x52.png 150w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Most kattintson a <strong>K\u00f6vetkez\u0151 l\u00e9p\u00e9s<\/strong> gombra, \u00e9s adja meg a fizetett kulcsszavakat, amelyekre vonatkoz\u00f3an elemezni szeretn\u00e9 az adatokat. Ennek t\u00f6bb m\u00f3dja is van. A <strong>list\u00e1t k\u00e9zzel is megadhatja<\/strong>, felt\u00f6ltheti egy <strong>f\u00e1jlb\u00f3l<\/strong> vagy <strong>t\u00e1bl\u00e1zatkezel\u0151b\u0151l<\/strong>, vagy import\u00e1lhatja az adatokat a <strong>Google Search Console-b\u00f3l <\/strong>vagy a <strong>Google Sheetsb\u0151l<\/strong>.<\/p>\n\n\n\n<p>Miel\u0151tt l\u00e9trehozn\u00e1 a report, ne felejtsen el <strong>nevet adni neki, \u00e9s c\u00edmk\u00e9ket hozz\u00e1adni<\/strong>, hogy a jelent\u00e9seket rendszerezve \u00e9s <strong>k\u00f6nnyen hozz\u00e1f\u00e9rhet\u0151v\u00e9 tegy<\/strong> e a k\u00e9s\u0151bbi haszn\u00e1lathoz.<\/p>\n\n\n\n<p>Most kattintson az <strong>Adatok import\u00e1l\u00e1sa<\/strong> gombra, hogy megkapja a PPC versenyt\u00e1rsak elemz\u00e9s\u00e9r\u0151l report.<\/p>\n\n\n\n<h2>SERP Ads report p\u00e9lda<\/h2>\n\n\n\n<div class=\"center1\"><a href=\"https:\/\/www.marketingminer.com\/hu\/report\/d1a223e8b2ec8f25a3c76348174332c3116b53088b84d44c97fc3bec8451d109\/visualize\/miner.keyword.serp_ads\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"test\">\ud83d\udcca Minta SERP Ads report megtekint\u00e9se<\/button><\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2>Jelent\u00e9s oszlopok<\/h2>\n\n\n\n<ul>\n<li><strong>Kifejez\u00e9s: <\/strong>Elemzett fizetett kulcssz\u00f3<\/li>\n\n\n\n<li><strong>C\u00edm: <\/strong>Hirdet\u00e9s c\u00edme: Hirdet\u00e9s c\u00edme<\/li>\n\n\n\n<li><strong>Le\u00edr\u00e1s:<\/strong> Hirdet\u00e9s le\u00edr\u00e1sa<\/li>\n\n\n\n<li><strong>Poz\u00edci\u00f3:<\/strong> Hirdet\u00e9s poz\u00edci\u00f3ja (fejl\u00e9c, oldals\u00e1v, l\u00e1bl\u00e9c)<\/li>\n\n\n\n<li><strong>Rang: <\/strong>rangsor (az 1. helyez\u00e9st\u0151l kezdve)<\/li>\n\n\n\n<li><strong>L\u00e1that\u00f3 URL:<\/strong> A felhaszn\u00e1l\u00f3 sz\u00e1m\u00e1ra l\u00e1that\u00f3 hirdet\u00e9si URL<\/li>\n\n\n\n<li><strong>URL: <\/strong>Val\u00f3di URL, ahov\u00e1 a felhaszn\u00e1l\u00f3 a hirdet\u00e9sre kattint\u00e1s ut\u00e1n megy.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A PPC versenyt&aacute;rskutat&aacute;s nagyszer&#369; alapot jelenthet saj&aacute;t kamp&aacute;nyok l&eacute;trehoz&aacute;s&aacute;hoz. De kik az &Ouml;n legnagyobb versenyt&aacute;rsai a fizetett keres&eacute;si eredm&eacute;nyek szempontj&aacute;b&oacute;l? Milyen hirdet&eacute;seket haszn&aacute;lnak? Melyek m&#369;k&ouml;dnek &eacute;s mi&eacute;rt? report l&eacute;trehoz&aacute;sa A Marketing Miner a PPC hirdet&eacute;sek Miner seg&iacute;ts&eacute;g&eacute;vel felhaszn&aacute;l&oacute;i adatokat szolg&aacute;ltat a hirdet&#337;kr&#337;l &eacute;s a fizetett keres&eacute;si eredm&eacute;nyekben megjelen&#337; hirdet&eacute;sekr&#337;l, amelyek seg&iacute;ts&eacute;g&eacute;vel megv&aacute;laszolhat&oacute;k ezek a k&eacute;rd&eacute;sek &#8230; <a title=\"PPC hirdet\u00e9sek\" class=\"read-more\" href=\"https:\/\/help.marketingminer.com\/hu\/article\/serp-hirdetesek\/\" aria-label=\"Tov\u00e1bbiak PPC hirdet\u00e9sek\">Olvass tov\u00e1bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"kbtopic":[185,183],"kbtag":[166,175,164,163,168,170],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PPC hirdet\u00e9sek | Marketing Miner<\/title>\n<meta name=\"description\" content=\"A PPC versenyt\u00e1rskutat\u00e1s nagyszer\u0171 alapot jelenthet saj\u00e1t kamp\u00e1nyok l\u00e9trehoz\u00e1s\u00e1hoz. 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