{"id":1526,"date":"2020-06-24T16:53:27","date_gmt":"2020-06-24T14:53:27","guid":{"rendered":"https:\/\/help.marketingminer.com\/?post_type=kb&#038;p=1526"},"modified":"2020-10-13T10:50:16","modified_gmt":"2020-10-13T08:50:16","slug":"co-je-crawl-budget","status":"publish","type":"kb","link":"https:\/\/help.marketingminer.com\/sk\/clanok\/co-je-crawl-budget\/","title":{"rendered":"\u010co je crawl budget"},"content":{"rendered":"\n<p><strong>Crawl budget je objem URL, ktor\u00e9 dok\u00e1\u017ee crawler prejs\u0165 behom ur\u010dit\u00e9ho \u010dasov\u00e9ho obdobia.<\/strong> Jeho miera je nej\u010dasej\u0161ie ud\u00e1van\u00e1 v po\u010dte URL, prech\u00e1dzan\u00fdch \u0161pecifick\u00fdm robotom (crawlerom) za jeden de\u0148. Ud\u00e1va ju mnoho faktorov. Medzi najd\u00f4le\u017eitej\u0161ie patr\u00ed kvalita obsahu, r\u00fdchlos\u0165 na\u010d\u00edtania str\u00e1nok a \u0161trukt\u00fara intern\u00e9ho prelinkovania.<\/p>\n\n\n\n<h2>Ako zisti\u0165 crawl budget webu<\/h2>\n\n\n\n<p>Na identifik\u00e1ciu crawl budget \u0161pecifick\u00fdch crawlerov (robotov) vyh\u013ead\u00e1va\u010dov sa pou\u017e\u00edva <strong>anal\u00fdza access logov servera<\/strong>. Access log je s\u00fabor na serveri, ktor\u00fd zaznamen\u00e1va v\u0161etky po\u017eiadavky, ktor\u00e9 server spracov\u00e1va. Na v\u00fdstupe vracia d\u00e1ta ako:<\/p>\n\n\n\n<ul><li>User-agent&nbsp;(Pou\u017e\u00edva sa na identifik\u00e1ciu po\u017eiadavky robota na server)<\/li><li>IP<\/li><li>URL po\u017eiadavky<\/li><li>D\u00e1tum a \u010das po\u017eiadavky<\/li><li>&#8230;a mnoh\u00e9 \u010fal\u0161ie<\/li><\/ul>\n\n\n\n<p>Dovo\u013euje tak SEO \u0161pecialistom \u010di komuko\u013evek in\u00e9mu analyzova\u0165 bli\u017e\u0161ie inform\u00e1cie o po\u017eiadavkach, vykon\u00e1van\u00fdch crawlermi vyh\u013ead\u00e1va\u010dov.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"886\" height=\"428\" src=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2020\/06\/crawl-budget.png\" alt=\"Crawl budget\" class=\"wp-image-1528\" srcset=\"https:\/\/help.marketingminer.com\/wp-content\/uploads\/2020\/06\/crawl-budget.png 886w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2020\/06\/crawl-budget-300x145.png 300w, https:\/\/help.marketingminer.com\/wp-content\/uploads\/2020\/06\/crawl-budget-768x371.png 768w\" sizes=\"(max-width: 886px) 100vw, 886px\" \/><\/figure>\n\n\n\n<h2>Optimaliz\u00e1cia crawl budgetu<\/h2>\n\n\n\n<p>Vyh\u013ead\u00e1va\u010de pride\u013euj\u00fa crawl budget webu prim\u00e1rne na z\u00e1klade jeho <strong>autority<\/strong> (odkazov\u00e9ho portf\u00f3lia) a mno\u017estve unik\u00e1tneho\/kvalitn\u00e9ho obsahu, ktor\u00e9 s\u00fa schopn\u00e9 z\u00edska\u0165. V r\u00e1mci prechodu crawlera webom je treba rie\u0161i\u0165 tzv. <strong>crawl waste<\/strong>. Crawl waste s\u00fa ot\u00e1zky, ktor\u00e9 id\u00fa na neexistuj\u00face str\u00e1nky \u010di str\u00e1nky, ktor\u00e9 nechceme indexova\u0165. V r\u00e1mci anal\u00fdzy logov sa naj\u010dastej\u0161ie objavuj\u00fa nasleduj\u00face probl\u00e9my:<\/p>\n\n\n\n<ul><li>URL s chybovou odozvou<\/li><li>Neindexovate\u013en\u00e9 str\u00e1nky<\/li><li>Str\u00e1nky s tzv. \u201cthin content\u201d<\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Crawl budget je objem URL, ktor&eacute; dok&aacute;&#382;e crawler prejs&#357; behom ur&#269;it&eacute;ho &#269;asov&eacute;ho obdobia. Jeho miera je nej&#269;asej&scaron;ie ud&aacute;van&aacute; v po&#269;te URL, prech&aacute;dzan&yacute;ch &scaron;pecifick&yacute;m robotom (crawlerom) za jeden de&#328;. Ud&aacute;va ju mnoho faktorov. Medzi najd&ocirc;le&#382;itej&scaron;ie patr&iacute; kvalita obsahu, r&yacute;chlos&#357; na&#269;&iacute;tania str&aacute;nok a &scaron;trukt&uacute;ra intern&eacute;ho prelinkovania. Ako zisti&#357; crawl budget webu Na identifik&aacute;ciu crawl budget &scaron;pecifick&yacute;ch crawlerov &#8230; <a title=\"\u010co je crawl budget\" class=\"read-more\" href=\"https:\/\/help.marketingminer.com\/sk\/clanok\/co-je-crawl-budget\/\" aria-label=\"Viac na \u010co je crawl budget\">\u010c\u00edta\u0165 viac<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"kbtopic":[42],"kbtag":[47],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u010co je crawl budget - Marketing Miner Knowledge Base<\/title>\n<meta name=\"description\" content=\"Crawl budget je objem URL, ktor\u00e9 dok\u00e1\u017ee crawler prejs\u0165 behom ur\u010dit\u00e9ho \u010dasov\u00e9ho obdobia. 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